Good Design Exhibition: Expressing Chinese Narratives in the New Era through Visual Exhibition Design

Abstract

This paper explores how contemporary visual design addresses the challenges of conveying China's narratives and aesthetic identity in the modern era. Grounded in the essence of ``Benevolence'' emph{Ren}, the study transcends traditional artistic and philosophical boundaries to reconstruct this core concept within contemporary visual design. Through an analysis of the primary visual imagery of the ``Benevolent Design Field''  Liangzhi Design, this paper establishes a unique aesthetic paradigm. It articulates the Chinese cultural philosophy of harmony and coexistence from a cultural perspective, while reconstructing the significance of Confucian philosophy in contemporary national governance through the lens of the family, the nation, and the world.